3MY Blog
Welcome to the 3MY Blog—a curated resource featuring expert insights and practical advice on digital strategy, user experience, AI tools, and modern web design. Whether you’re optimizing your website, integrating AI chatbots, or launching content marketing campaigns, our blog equips you with the latest trends and best practices that work in 2025 and beyond.
What Is a Branded Campaign in Google Ads and Why It Matters
Reading Time: 4:35 min
What Is a Branded Campaign in Google Ads? A branded campaign in Google Ads is a paid search campaign that targets search queries containing your brand name, company name, or…
Single-Page vs Multi-Step Landing Pages: Which Converts Best?
Reading Time: 4:55 min
Single-Page vs. Multi-Step Landing Pages: Pros & Cons Landing page format affects conversion rates more than most marketers realize. Whether you’re generating leads, selling a product, or collecting survey responses,…
What’s the Difference Between a Store and a Catalog Site?
Reading Time: 4:31 min
Not every website that showcases products is an online store. Some are catalogs. The distinction isn’t just technical — it shapes your user experience, operations, and sales model. If you’re…
What’s the Anatomy of a High-Performance Landing Page?
Reading Time: 5:33 min
A landing page is often the first interaction a potential customer has with your brand — and the place where interest either turns into action or fades away. A high-performance…
How to Target Ads by Demographics in Google Ads
Reading Time: 5:1 min
When building campaigns in Google Ads, most advertisers focus on keywords, audience interests, or device targeting. But one of the most powerful ways to fine-tune your targeting—and significantly improve your…
How to Use Dynamic Keyword Insertion in Google Ads
Reading Time: 5:41 min
When users search on Google, they tend to click on ads that closely match the exact words they typed. That’s why Dynamic Keyword Insertion (DKI) exists: it allows you to…
Why Reviews Are More Than Just Social Proof
Reading Time: 3:12 min
When potential customers see your ads, one of the first things they do—especially on mobile—is look for validation. That validation often comes from reviews: Google Business ratings, testimonials, third-party review…
How to Effectively Communicate With Designers During Development
Reading Time: 3:17 min
How to Communicate With Designers During Development Great products are built when designers and developers work as one team—not two separate silos. But too often, these two groups speak different…
Why White Space Is Critical for High-Converting Landing Pages
Reading Time: 3:37 min
White Space in Landing Page Design: Why It Matters White space, or negative space, is the area between design elements on a page. While it might seem “empty” at first…
Manual vs Automated Bidding: What’s the Difference and Which Should You Use?
Reading Time: 4:24 min
Manual vs Automated Bidding (Explained Simply) When setting up online advertising campaigns, one of the most important decisions is how to manage your bids. The choice between manual bidding and…