Amazon Growth & Advertising

Insights, strategies, and best practices for selling and advertising on Amazon. Learn how to optimize listings, manage accounts, and grow your business on the world’s largest e-commerce platform.

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Amazon Keyword Research Starts With Amazon, Not a Third-Party Tool

Reading Time: 5:2 min

Most guides to Amazon keyword research send you shopping for a paid tool that estimates which search terms drive traffic to a listing. There’s a faster route, and it costs…

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Amazon Product Image Requirements: What Actually Gets a Listing Suppressed

Reading Time: 4:32 min

For the main image, Amazon wants at least 1000×1000 pixels — that’s the threshold that turns on the zoom feature shoppers use to inspect a product before buying. Amazon recommends…

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What Is Amazon A+ Content, and Who Actually Gets to Use It?

Reading Time: 5:14 min

Amazon A+ Content is the enhanced product page you see below the bullet points on some listings — extra images, comparison charts, brand modules — sitting where a plain “From…

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What Is the Amazon Buy Box (Featured Offer)?

Reading Time: 5:15 min

The Buy Box — Amazon now calls it the Featured Offer — is the single “Add to Cart” and “Buy Now” button shown at the top of a listing when…

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How Much Does Amazon Advertising Cost?

Reading Time: 11:51 min

ACoS = (ad spend ÷ ad sales) × 100 ROAS = ad sales ÷ ad spend — or 100 ÷ ACoS Break-even ACoS = your gross margin after Amazon’s fees,…

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Amazon Account Management in 2025 – Avoid the 5 Mistakes That Kill Sales

Reading Time: 5:1 min

Selling on Amazon in 2025 isn’t easy. With over 9.5 million global sellers and AI-powered changes happening monthly, it’s no longer enough to just “have a good product.” At 3MY,…

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Amazon Listings: 7 Rules That Actually Boost Your Visibility

Reading Time: 4:9 min

Publishing a product listing does not automatically ensure visibility or traction. Amazon operates simultaneously as a search engine, a content platform, and a transactional ecosystem. Each listing competes for algorithmic…

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