Conversion & Optimization

Increase website conversions with proven CRO techniques, UX fixes, high-impact landing pages, and performance-based design strategies.

Single-Page vs Multi-Step Landing Pages: Which Converts Best?

Reading Time: 4:55 min

Single-Page vs. Multi-Step Landing Pages: Pros & Cons Landing page format affects conversion rates more than most marketers realize. Whether you’re generating leads, selling a product, or collecting survey responses,…

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What’s the Anatomy of a High-Performance Landing Page?

Reading Time: 5:33 min

A landing page is often the first interaction a potential customer has with your brand — and the place where interest either turns into action or fades away. A high-performance…

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Why Reviews Are More Than Just Social Proof

Reading Time: 3:12 min

When potential customers see your ads, one of the first things they do—especially on mobile—is look for validation. That validation often comes from reviews: Google Business ratings, testimonials, third-party review…

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Why White Space Is Critical for High-Converting Landing Pages

Reading Time: 3:37 min

White Space in Landing Page Design: Why It Matters White space, or negative space, is the area between design elements on a page. While it might seem “empty” at first…

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Before You Spend More on Ads, Fix What Happens After the Click

Reading Time: 3:58 min

Whether you’re running paid search or display campaigns, every click costs money. But not every click becomes a customer – especially if your site loads slowly. If your landing page…

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How to A/B Test Google Ads Like a Pro

Reading Time: 5:10 min

Running Google Ads without testing is like flying blind. If you’re not A/B testing your ads, you’re not optimizing — you’re just guessing. In this guide, we’ll show you how…

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7 UI Errors That Quietly Kill Your Conversions

Reading Time: 3:9 min

A polished interface isn’t just about aesthetics — it’s a business asset. In 2025, users make decisions in milliseconds. And while your UX may be perfectly logical on paper, poor…

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Above the Fold: What to Show in the First 3 Seconds

Reading Time: 4:5 min

Your homepage loads. The user hesitates. Scroll or bounce? That decision is made in under 3 seconds. At 3MY, we help brands improve their conversion rates by getting one thing…

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Why “Just a Landing Page” Is Rarely Enough

Reading Time: 2:42 min

In early-stage conversations, business owners often say: “We don’t need a full website. Just a landing page.” It sounds efficient. Clean. Minimal. But in practice, “just a landing page” almost…

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